Gregory Gerjerts
Senior Program Manager, Strategic Marketing Services (SMS)

Education
M.A. (English) University of Northern Iowa; B.A. (English) University of Northern Iowa.

Responsibilities
A marketing research professional with over 20 years of experience, Greg Gerjerts has managed client projects at Strategic Marketing Services since 1993. Greg's responsibilities are focused on both formulating and managing a wide variety of research and analysis projects aimed at meeting our clients' most pressing business intelligence needs. Although his project management experience is broad-based, Greg has placed special emphasis on business-to-business research, having helped his clients make significant advancements in the areas of customer satisfaction and loyalty, competitive intelligence, and new product development.

Professional Accomplishments
Prior to his joining SMS, Greg served for eight years as Manager of Marketing Operations at a large defense R&D and manufacturing firm, where he also served as Manager of Technical Publications. Over the years, his business background has included considerable experience in a private consulting role, in which he has written investment packages and new business proposals, guided strategic alliance initiatives, and authored technical articles for publication in trade journals.